GA Creative Press Releases and Articles

GA Creative kicks off 2009 with a new client, Smart Cremation, and a new engagement with existing client Institute for Systems Biology. Smart Cremation, a unique new company offering simple, affordable, earth-friendly cremation services with plans to grow along the West coast and into new markets, has charged GA with developing the company's brand, messaging and communication materials to drive leads and close sales. Following two successful annual reports for the Institute for Systems Biology (ISB), a non-profit research institute dedicated to solving medical mysteries through the study of human biology, GA is developing the fundraising campaign theme and materials for a collaborative effort between ISB and the Swedish Neuroscience Institute.

"We're delighted to be an important part of marketing these highly unique and empowering entities," says Marlice Gulacsik, GA principal.

About Smart Cremation

Smart Cremation is a privately held company that was founded by an executive team with vast experience in the funeral industry. Smart Cremation offers simple, affordable cremation services - an earth-friendly alternative to a traditional casketed burial. More than an alternative to the traditional funeral home, Smart Cremation has a vision to connect with people and provide essential information to help them make a cost-effective, eco-friendly decision well in advance, assuring the responsibility doesn't lie with loved ones. Smart Cremation views cremation as an ever-present and growing need that is best served with simplicity, clarity and a lack of up-selling.

About the Institute for Systems Biology

The Institute for Systems Biology (ISB) is an internationally renowned, non-profit research institute headquartered in Seattle and dedicated to the study and application of systems biology. Founded by Leroy Hood, Alan Aderem and Ruedi Aebersold, ISB seeks to unravel the mysteries of human biology and identify strategies for predicting and preventing diseases such as cancer, diabetes and AIDS. ISB´s systems approach integrates biology, computation and technological development, enabling scientists to analyze all elements in a biological system rather than one gene or protein at a time. Founded in 2000, the Institute has grown to 14 faculty and more than 230 staff members; an annual budget of more than $30 million; and an extensive network of academic and industrial partners. For more information about ISB, visit www.systemsbiology.org.

About the Swedish Neuroscience Institute

Led by two of the country's top neurosurgeons, The Swedish Neuroscience Institute (SNI) groups neurologists, neurosurgeons and subspecialists together to lead a major expansion of neuroscience services at the Swedish Cherry Hill campus in Seattle, and throughout the Swedish health system. New neurosurgical operating rooms and interventional suites are among the most progressive in the country - making Swedish/Cherry Hill the region's leading health-care facility for neurological care. Through medical expertise, advanced technology, state-of-the-art facilities and leading-edge research, SNI is highly committed to the diagnosis and treatment of neurological diseases and disorders.